NYFW with Cynthia Rowley

We are so excited to have partnered with Cynthia Rowley for NYFW. We are huge fans of all her prints so when the opportunity came up, we jumped on it! Cynthia produced a NYFW short film and lookbook (with Artist, Lucien Smith), to debut her Fall 2017 collection. Model Lili Sumner was featured. Incoco developed a limited edition plaid nail art design b...READ MORE

Sparkle On: Glitter-Dipped Collection

The glitter-dipped manicure craze has taken Pinterest by storm and inspired countless Youtube videos. Beauty lovers are visiting high-end and pricey salons to achieve this look. At Incoco, we are thrilled to offer this glittery trend, in a convenient and oh so easy-to-apply polish appliqué! Some shades in the collection - Eye Candy, Break the Ic...READ MORE
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feeling festive: holiday Shades at Ulta.com

In addition to a collection of our favorite solid color, nail art, french and accent nail polish styles, Ulta.com is carrying two exclusive Holiday shades: Holiday Glow and That's a Wrap. They are rated 4.8 out of 5 by our lovely customers! And through the week of December 26th - purchase any Incoco shade on Ulta.com and receive an Incoco accent n...READ MORE

NYFW Recap: Mara Hoffman Spring 2016 & the Incoco Pop-Up Shop

As Spring/Summer 2016 season of Fashion Week kicked off earlier this month, we set out to New York City for two exciting events: our first Incoco Pop-Up Shop, and the Mara Hoffman Spring/Summer 2016 runway show!     This weekend we had our very first Incoco Pop-Up Shop in New York City! From 9/11 - 9/13, we took up residence at 312 Bowery and ...READ MORE

What to Wear: Mani-Pedi and Sandal Pairings

Sandal season is in full swing! This summer, we're spending sunny days and hot nights in our favorite open-toed numbers, and showing off the perfect mani-pedi pairings to match. Read on to see which hot summer styles we'd love with our Mani-Pedi Pairings!   Hidden Gem's shimmery geometric design is a perfect fit for a sandal in a light summer neutra...READ MORE

Picture Perfect Pairings

Florals are an omnipresent spring fixture - after a long winter, we want nothing more than to bask in the presence of bursting blooms and picturesque petals. Here, we picked fresh trends and accessories to pair with every shade and design in our Picture Perfect collection: Blushing Beauty's prim polka dots and delicate rose blooms make it the perfect mix...READ MORE

Behind The Scenes at Spring 2015 Fashion Week

Incoco partnered with Vivienne Tam, Deola Sagoe, and Clan for New York Fashion Week at Lincoln Center this September, creating runway-ready nails for the Spring 2015 Collections. It was Incoco's seventh season collaborating with Vivienne Tam for New York Fashion Week. A recent trip to the Forbidden City in Beijing provided Vivienne Tam with the inspiration ...READ MORE

Fall Fashion Fix: Houndstooth

Houndstooth can be a tricky pattern to master, unless you know exactly how to rock it. Make the houndstooth trend a warm and cozy fashion staple in your wardrobe by following the rules in this post! But, always be open to adding your own spin to any trend! (Make sure you read to the end of the post for the reveal of a special sale!)   Rule 1: Keep i...READ MORE

Nail Polish Trends at NYFW Spring 2014

While the streets are still abuzz from New York Fashion Week, we thought now would be a great time to do a little recap on all that went down (the runway, that is) during this magical week full of trendsetting styles. Of course, being in the nail industry, we were admittedly more focused on the beauty aspects of the Spring 2014 shows, and were totally enamor...READ MORE

Incoco Behind the Scenes at NYFW

If you've ever been backstage at any Fashion Week show, then you already know that it's a whirlwind of hairspray, makeup brushes, flash photography, and long legs! Not to mention the tight corridors and crazy time crunches. And yet, somehow, the unthinkable always manages to happen without fail—beauty is created out of chaos just in time for the catwal...READ MORE

Fall Nail Polish "Fits" with Runway Trends

Well it's September, and although we are regrettably being forced to say goodbye to summer, what better way to welcome the beginning of fall than with New York Fashion Week AND Incoco's brand spankin' new fall collection?! The latest nail colors and nail designs from the fall 2013 collection, A Tailored Fit, "fit" right in with fall fashion trends plucked s...READ MORE

Trend Alert: Chevron Nails & Fashion

So much chevron, so little time. We're absolutely crazy about this zigzag trend, and can you blame us? This totally chic, clean cut pattern, which has been all the rage in the fashion world and within interior design for a few years, is still in full force!  Sharp and pristine, yet super fun and funky, chevron has been taking the world by storm, and Inc...READ MORE

Incoco Does Pitchfork Fest

About Pitchfork Fest Incoco spent three fun filled days in Chicago's Union Park this past weekend (July 19-21) giving out fabulous free manicures in the H&M tent at Pitchfork Music Festival. We were thrilled to be a part of this 7-year running music festival which celebrated the likes of around 40 emerging bands and artists including Björk, Solange...READ MORE

Fashion Fix: Blue Nail Polish

Have no fear fashionistas, Incoco has a plan to keep you calm, cool, and collected throughout these blazing summer months of mega heat waves and dank humidity. Our cobalt blue shade, Summer Breeze, will keep your style looking hot in the coolest and freshest way possible throughout the ever so sweltering days ahead. But, blue nail polish isn't the only boist...READ MORE

Celebs Rock the V-Shape Manicure

As you may know, Incoco is keen on nail art. And lately, we just can't get enough of those chic reverse French manicure nail designs. Literally, they are all we want to talk about. Our absolute fave in particular has got to be the V-shape mani. V-shape manicures are all over the Hollywood scene, and the more we spot them on celebs, the more we go absolutely ...READ MORE

Summer Neons 2013

The fashion world has come to a screeching halt this summer due to the latest trending style: NEON! We already wrote a blog post telling you the do's and don'ts of this vibrant trend and how to use it to make your style stand-out in a killer way. And, since Incoco is definitely down with the fantastically daring neon nails, we've decided to launch Summer Neo...READ MORE

Trend Alert: Neon Nail Polish and Accessories

Be careful not to stare directly at it, or you might go a little blind! It's no surprise that neon is one hot summer trend. Actually, its ON FIRE! So, we're exploring the world of yellow neon fashion to help you get a better grasp on this vibrant craze and how to style it the right way this season. There's a Limit on Neon The trick to wearing neon yellow i...READ MORE